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This site has the following on the site, "Cooking up delicious new specials daily, along with a great menu, and expert bartenders." We noticed that the web page also said " Nightlife begins and ends at BARCODE." It also stated " Be sure to check out our upcoming events! Richmonds LGBT Bar and Restaurant. Cooking up delicious new specials daily, along with a great menu, and expert bartenders. Nightlife begins and ends at BARCODE. Be sure to check out our upcoming events! A little about us. Nightlife Begins and Ends at Barcode." The header had Bar as the highest ranking keyword. It was followed by Barcode, Carytown, and Casablanca which isn't as ranked as highly as Bar. The next words the site uses is Cocktails. Dinner was also included and might not be seen by web engines.